Ram Charan, Rama Rao and Rajamouli’s RRR have created a history in the Indian cinema before its release. The post-release digital and satellite rights are sold for Rs.325 crore to the ZEE group, which is the biggest deal in history. Zee Group bought all languages digital and satellite rights with this epic pact.
As per the trade analysts, RRR movie producer got profits with this deal. Including pre-release and post business, RRR total business is likely more than 1500 crores. After release, Rajamouli will create havoc at the box office.
And expect a lot of changes in Indian cinema as per making, business, and storytelling.